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Featured by Recent Inc. 5000 Company Mergers Key Momentum on Global Scale
Rye Brook, NY, Oct. 04, 2022 (GLOBE NEWSWIRE) — Anteriad, an award-winning provider of data and marketing solutions for the world’s most ambitious B2B marketers, today announced a series of growth milestones that come on the heels of of the company’s recent ranking in 2022 Inc. 5000. Anteriad’s revenue growth of more than 200% was driven by both existing customer service expansion – with an average tenure of 8 years – and the addition of new customers, with a year-on-year increase of 15% on new customer wins in the US and 30% worldwide (until mid-September 2022). Additionally, more than 60% of revenue is generated by customers engaging Anteriad for multiple services, demonstrating the value of a full-funnel partner versus point solutions.
“We only grow if our customers grow. Our passion for fueling their growth by providing the essential services and solutions B2B marketers need to create pipeline and revenue is what drives us every day. Proud we all want to partner with leaders in innovative organizations like OpenText and SHRM to realize game changes in their marketing investments,” said Rob Sanchez, Anteriad CEO.
To serve their growing customer base, Anteriad added new employees across the business in 2022. Analytics and Intelligence team expanded by more than 50% to support increasing demand for custom AI-driven modeling and insights . The sales team increased by 33% and the operations and production teams based in India by 65% to support continued sales growth and high performance service delivery. The company also promoted more than 60 key team members, including both Amanda Joyner and Scott Creed to the positions of SVP of Sales.
In addition to Inc. 5000 company win, the company also announced several awards this past quarter, including: Product of the Year for Anteriad Marketing Cloud at the 2022 Sales and Marketing Technology Awards (also known as “The Sammys”), and certification by Neutronian for data quality and transparency – Anteriad was one of the first B2B marketing companies to be certified, proving that the company operates with the highest level of data integrity and privacy compliance across the business this.
The company continues to expand their offerings, recently announcing a partnership that allows B2B marketers to access Anteriad data through the TransUnion TruAudience® Data Marketplace, making it easier than ever to apply Anteriad’s best-in-class insights such as consumer intent in omnichannel marketing efforts.
To continue the positive momentum, Anteriad hosted the company’s annual Technology Marketing Exchange on September 27-28 in Half Moon Bay, CA. The event featured speakers from Forbes, Cisco, and ServiceNow, as well as analyst firm Winterberry Group. Attendees enjoyed unique insights into the programs driving today’s tremendous success in B2B marketing, a deep dive into the 2022 Data and Technology Report, and the opportunity for discussions and networking with peers to help inform their plans in 2023. On October 26 and 27, the company will host its annual event for Midwest customers in Milwaukee, WI with speakers from Hubert, Edmund Optics and nanochomp.
About the Anteriad
For over 20 years, Anteriad has put B2B marketers in front of their next customer and ahead of their competition. With more than 500 billion consumer-related signals tracked each month on our award-winning Anteriad Marketing Cloud platform, customers like IBM, Microsoft, Forbes, SHRM, and Lenovo benefit from our high-fidelity data of B2B buyers, full and self-service multichannel execution, analytics, and expert advisory to generate impactful ROI multiples. Start creating your future today – meet us at https://www.anteriad.com.
