Serve immediately Will focus on doubling the number in 2021 Training and certification For its channel partners, because the company believes that these have a positive impact on customers.
Training will be in sales and pre-sales, and give them will support Partner portal There will be pre-recorded videos and online certification courses, which will be supplemented by quarterly meetings How to make a great presentationThey also train channels to send messages to different markets.
Implementing certification cuts costs by 50% to facilitate channel registration. The certification is the same for all partners, but each partner chooses his own major, which may be about: Customer Service Management, Human resources, business management, safety and risk.
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— ServiceNow (@servicenow) February 26, 2021
“A well-trained channel to understand the tool and its customers with great agility and Close project“, reiterate Alejandro Martinez, Regional Director of Channels Serve immediately Latin America.
Since entering Latin America in 2015, the company’s channel sales have increased from 9% to 99%. Martínez stated that the work of these partners has been well received by customers in the customer satisfaction evaluation, because the company has formed a well-trained and certified ecosystem to serve the market within six years.
Vertical solution
Serve immediately Hope to position its solution portfolio through vertical markets, these markets will be: finance, telecommunications, manufacturing and health. The goal is to allow partners to focus on these vertical areas.
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Serve immediately Is a platform with 40 applications, the most in demand in 2020 is Customer Service Management, Used to automate the company’s interaction with customers and suppliers, even if they are actually closed. Because it integrates machine learning, the tool even allows automating delivery routes in companies that start dynamic delivery.
During 2021 Serve immediately They will certify more partners in this tool and will provide them with joint marketing funds to continue positioning them in the market.
business contact
Name: Alejandro Martinez
goods: Regional Director, ServiceNow Latin America Channel
mail: [email protected]
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