Akeneo Scales Leadership Team to Accelerate Global Growth

(MENAFN- Direct News)

Boston, MA | January 25, 2022 09:00 AM Eastern Standard Time

Akeneo, a global leader in Product Experience Management (PXM) solutions, today announced that it has made several key executive appointments to support its rapid expansion into the global marketplace. Following Akeneo’s recognition as one of Built In’s Best Places to Work and as an Innovatech Award Winner, the hires left the company ready to expand, drive change, and unlock customer success. Executive appointments include industry veteran Dagbert Sansen as General Manager for the Americas; Johan Benoualid as General Manager for EMEA and APAC; Lisa Manske as Vice President of Business Operations; and Antoine Barbier as Vice President of Product. Together, the new appointees bring decades of industry expertise, and position Akeneo to bring its game-changing PXM offers to new markets in 2022.

A global ecommerce leader with a 10-year record of growing companies from start-up to launch, Dagbert Sansen joined Akeneo from Rokt, the head of ecommerce advertising, where he served as SVP of Business Development. Sansen has previously held leading leadership roles at major U.S. software and services companies including head of digital experience management Sitecore, martech innovator STYLELABS, and open-source business software vendor Odoo . Known for its success in building partnerships to bring complex software solutions to leading global businesses such as Diageo, P&G, The Coca Cola Company, Unilever and Columbia Sportswear, Sansen has built and manages agile running teams throughout Europe, North America, and APAC. In his new role as General Manager for the Americas, based at Akeneo’s U.S. headquarters in Boston, he will lead Akeneo’s expansion across the Americas with a particular focus on U.S. growth.

Elsewhere in the world, Akeneo’s explosive growth will be overseen by General Manager Johan Benoualid, who has stepped into new roles following a successful four -year tenure as Akeneo’s VP of EMEA and APAC Sales. A veteran software sales manager who previously served as Managing Director for Southern Europe at Hootsuite, and as Regional Manager for Adobe, Benoualid was a powerful champion for Akeneo’s PXM offering, and used his expertise to help road- hundred leading global enterprises to use the power. of product data to grow their businesses and optimize sales, marketing, and customer experiences.

Other important additions to Akeneo’s global leadership team include Lisa Manske, who joined the company as VP of Business Operations after working as Director of Strategy and Operations for ServiceNow, the cloud computing and head of digital workflow management. Manske previously served as Head of SMB Sales for EMEA for Facebook, and spent four years as part of the Business Operations team at LinkedIn. Educated in New York, and with working experience in France, Ireland, and the United States, he brings deep experience in identifying and utilizing growth opportunities in new global markets.

Antoine Barbier also joins as VP of Product, bringing in -depth technological and business operations experience gained from working for leading technology companies in Silicon Valley, the United Kingdom, and France. A SaaS product specialist with 18+ years of experience working in the global digital media and advertising industry, Barbier went to Akeneo from Ogury, where he served as Product SVP. He previously served as Director of Product Management at Adobe, where he led digital video, display, native, and social products for Adobe Advertising Cloud, and held senior product and business development positions at TubeMogul, Rhythm, and End2End Mobile.

“At Akeneo, we know we’re just good with the people we hire – and that’s why we’re pleased to welcome Dagbert, Johan, Lisa, and Antoine to the executive leadership team,” said Frederic de Gombert, Akeneo CEO. “All of these superb leaders bring in-depth experience to the world of ecommerce, along with the entrepreneurialism, dynamism, and truly global thinking needed to scale Akeneo and bring our innovative product-driven experience to new market. We have ambitious plans for 2022, and our new executive team gives us the expertise and strategic insight needed to develop our product and expand into new markets around the world. “

About Akeneo

Akeneo is a global leader in Product Experience Management (PXM) solutions that help merchants and brands deliver a compelling customer experience across all sales channels, including eCommerce, mobile, print, and retail point of sale. sale. Akeneo’s open-source enterprise PIM, and product data intelligence solutions, greatly improve the quality and accuracy of product data while simplifying and speeding up product catalog management.

Leading global brands, including Fossil, Staples, Tarkett, and Grundfos, rely on Akeneo’s solutions to measure and customize their omnichannel and cross-border commerce initiatives. With Akeneo, brands and retailers can improve the customer experience, increase sales, reduce time to market, be global, and boost team productivity. For more information, visit

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