Apty Named a Strong Performer in Digital Adoption Platforms
‘Apty’s strategic partnerships with Microsoft Dynamics and ServiceNow make it very attractive to companies on these platforms.’
We aim to go beyond training and onboarding by enabling users to adopt any enterprise-level application seamlessly by removing the guesswork” — Krishna Dunthoori, Founder and CEO of AptyAUSTIN, TEXAS, UNITED STATES, November 3, 2022 / / — Apty, a leading enterprise-grade digital adoption platform (DAP), has been named as one of the top 10 DAP providers“ important most” in The .
The Forrester New Wave™ report evaluated vendor capabilities across 10 criteria to help differentiate DAP vendor offerings such as “Employee Experience,” “Performance Reporting and Management,” and “Knowledge of Product and User.” Apty received a distinction rating, the highest possible score, in the “usage and adoption management” criteria.
Forrester identified digital adoption platforms as a New Wave™ technology category earlier this year. And in 2021 a Forrester trends report said DAPs are “essential technologies in the new normal.” These unique reports highlight how the evolution of DAP is effectively scaling digital adoption initiatives used to accelerate the overall business transformation cycle. Over the years, platforms like Apty have advanced as leading solutions to address these digital adoption initiatives. Starting as a ‘nice to have,’ DAPs have become a ‘must have’ for 2023.
The Forrester New Tech™: Digital Adoption Platforms, Q2 2022 report explains DAP platforms range from “point solutions for app-based engagement” to “product suites focused on improving user experiences in enterprise applications .” In this latest report, Forrester shows how “vendors have evolved comprehensive platforms beyond in-app guides and balloons. Today’s DAPs are helping tech leaders become data-driven and insights-lead in managing enterprise software adoption and user experiences.”
Today as an integral part of business transformation and an emerging market, Forrester conducted an in-depth market analysis spanning four months of research and development to identify and identify the “10 most important providers in [DAP] category.” According to the report, Apty ‘is a great fit for companies already entrenched in the Microsoft suite.’ Apty has strategic partnerships with customer relationship management (CRM) and enterprise resource planning (ERP) software such as Microsoft Dynamics 365 and ServiceNow, which allow for streamlined operation optimization. Forrester also reported that “customers praised Apty’s focus on data and guided workflows…” and included the following customer statement: “Great product with a great team of developers behind it this.”
‘To be recognized by Forrester in the DAP space is an achievement that, in our opinion, indicates that we are headed in the right direction,’ said , CEO and Founder of Apty. ‘We aim to go beyond training and onboarding by enabling users to adopt any enterprise-level application seamlessly by removing the guesswork. Our platform is built on the latest technology that empowers innovation leaders to scale their initiatives and get the most out of their investments.
The Forrester report states that “Apty offers a DAP solution with the ability to build on existing capabilities and strengthen its move upmarket.” Apty also took note by announcing its latest updates and initiatives in an October webinar to further address customer needs. These latest product upgrades include ease of use improvements, new online customer support portal, improvements to Apty Admin and Activity Tracking Studio, enhancements to the activity engagement dashboard, policies with password verification and feature updates, and a new analytical element.
In addition to Forrester’s coverage, Apty was named a leader for the Digital Adoption Platform Solutions Category in the G2 Fall 2022 Reports.
Apty grew more than 200% last year. Since Forrester’s initial analysis Apty has launched the “Aptymize Methodology,” a center of excellence (CoE) approach and strategy focused on the enterprise and around digital adoption—another layer of customer support offered to build business initiatives and digital transformation.
About Apty
Apty is an enterprise digital adoption platform that helps enterprises optimize their business processes. Successful digital adoption involves both guiding people through new critical software applications and proactively pushing them to complete new processes. Apty combines the power of on-screen guidance with time-saving automation of process compliance. IT operations managers, Application Owners, VP HR/Sales, and top CIOs trust Apty to get the most out of their employees’ use of web-based applications in their daily lives that work. Every month millions of users around the world use Apty to learn web-based apps and excel in their work at leading companies like Delta Hitachi, Mary Kay, Wiley, and more.
Akhil Kamalakar, VP of Marketing
Apty Inc