“Foam -based labels have been recognized in recent years and have gained wider market acceptance due to its proven thermal properties that give it a wide range of opportunities in food and beverage brands. The material of foam keeps the contents of the product hot or cold as well as protects the hands of consumers and this property has been determined to boost the demand of such labels.These labels also help those drinks that are cooler for a longer period of time when used in conjunction with aluminum or plastic packaging as they serve as an insulator to the external environment.They are made using an oriented polystyrene foam substrate.Foam labels are suitable for different types of containers (plastic, glass, aluminum) .They provide high quality printing that is good for brands to print yours the image and logo.
The restraints for these labels are the food safety and disposability of foam -based labels because they do not rot. A more stringent environmental regime in any country could seriously damage its market. Opportunities can be seen in Asian countries where a new group of consumers is thriving and willing to spend more on sophisticated products. The Foam Label market is segmented by Material Type: Polyethylene, PET, Polystyrene; By Product Type: Thermal Transfer Labels, Insulation Labels At End of Use: Pharmaceutical, Food and Beverage, Household, Industrial, Other By Region; North America, Europe, Asia-Pacific, RoW
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The food and beverage segment is the main consumption industry for such labels. Foam labels have proven to be suitable labels for their high definition printing and attractive appearance. They are also not damaged during transportation of products. But when force is applied, foam labels can break.
Polymer type foam labels are the most popular of all foam label materials. They are thermo-resistant and also versatile. They are best suited for use by the medical sector. They are set to replace the plastic materials used medically because of their physical ability.
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Due to market saturation, the North America region has the largest market share, geographically, followed by the European market. Developing countries in the APAC market such as China, India, Japan etc. are also showing constantly increasing opportunities. Thus, a good future growth can be expected from the Foam Label Market.
The Global Key players in this segment are Hellermann Tyton Corporation, Hammer Packaging, Fort Dearborn Company, Nadco Tapes and Labels Inc., Advanced Labelworx Inc., Commodore Plastics LLC, SEIndustries (Thailand) Co. Ltd.
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