To continue to facilitate B2B collaboration, French collaborative growth platform Reveal raised $ 50 million in the Series A round led by New York-based global private equity and venture capital firm Insight Partners with participation from Eight Roads , Chalfen Ventures, and Dig Ventures. Current investors Localglobe, Ventech, Kernel, and founding members and executives of leading SaaS companies such as Mulesoft, Zendesk, ServiceNow also participated in the funding.
B2B companies generate a large percentage of their revenue through their ecosystem partners. These companies use their partnerships to generate better qualified leads, increase win rates, reduce sales cycles, increase deal sizes, and increase customer engagement. Despite this, B2B partnerships teams are the last growth lever hardly served by technology companies, with many teams still relying on spreadsheets, CRM screenshots, and lengthy meetings to deliver revenue from partnerships. .
Founded in 2020 by Simon Bouchez, Gautier Machelon, Perrine El Khoury, and Alex Sadones, the startup securely shares CRM intelligence to help its users identify and collaborate on sales opportunities with their partners in real-time. . Replacing these inefficient processes with data, automation, and intelligence, startups empower B2B companies to drive revenue from their partnerships.
With the new funding, the startup plans to triple the headcount over the next two years, accelerate product innovation, and expand the Collaborative Growth Academy, its online learning hub for partnership professionals.
Simon Bouchez, CEO and co-founder, Reveal said: “According to Forrester, 75% of the world’s trade does not flow directly, most of it relying on partnerships and alliances. Companies build strong relationships with within their ecosystem will win in an increasingly competitive market.We empower our customers to unlock the revenue potential of their ecosystem partners.With this funding, we intend to invest in our product and make it worthwhile. -needed in any B2B go-to-market team toolkit. ”
Brad Fielder from Insight Partners said: “Reveal enables sales teams to identify new opportunities and use partner connections to close deals like never before. Reveal has created an intuitive experience. platform that customers quickly accepted and we look forward to partnering with their team as they continue to grow and grow. ”