The new CRM Connector tool modernizes contact centers to help brands deliver a connected, streamlined experience for both agents and customers
NEW YORK, August 31, 2022 /PRNewswire/ — LivePerson (Nasdaq: LPSN), a global leader in customer engagement solutions, today announced the general availability of CRM Connector, a new tool that extends its CRM integration capabilities with Webex Calling. CRM Connector helps brands modernize contact centers and communications by connecting Webex Calling to market-leading CRM systems such as Salesforce, Microsoft Dynamics, and ServiceNow. It is now available through the Webex App Hub.
According to recent LivePerson research, 88% of consumers say they are more likely to buy from companies that connect to the history of their interactions. By integrating Webex Calling with CRM through the CRM Connector, brands can deliver a connected, streamlined experience for both agents and customers. The benefits of integration include improved data accessibility, integrated workflows, and more personalized and relevant customer interactions at scale.
LivePerson’s AI-powered customer engagement solutions help brands reduce costs and drive revenue by conducting personalized conversations with millions of customers across communication channels that they use every day. The CRM Connector is powered by Tenfold, a LivePerson company, and allows Tenfold to receive voice events and metadata from Cisco’s Webex through cloud-to-cloud integration.
“As consumers tighten their belts, brands that provide more personalized, connected customer experiences across channels will win the competition,” said Rob LoCascio, founder and CEO of LivePerson. “We’re proud to launch the CRM Connector to help brands seamlessly integrate their voice and CRM systems.”
The launch of the CRM Connector on Cisco’s Webex platform is part of an ongoing partnership that brings together LivePerson’s suite of customer engagement solutions and Cisco’s SolutionPlus Ecosystem. The two companies have partnered for more than five years, creating advanced integrations, supporting several joint Fortune 500 clients, and engaging in ongoing co-marketing.
“The Webex Platform enables our customers to access third-party solutions directly within core workflows,” said Jason Copeland, Vice President, Webex Platform. “LivePerson’s CRM Connector facilitates connectivity between Webex Calling and several CRM systems.”
To learn more and start integrating Webex Calling with your CRM, visit the Webex App Hub.
About LivePerson, Inc.
LivePerson (NASDAQ: LPSN) is a global leader in customer engagement solutions. We create AI-powered digital experiences that feel Curiously Human. Our customers — including leading brands like HSBC, Orange, and GM Financial — communicate with millions of consumers as personally as they would one-on-one. Our Conversational Cloud platform powers nearly one billion conversational interactions per month, providing a unique set of data to build connections that lower costs, increase revenue, and are artificial. Fast Company named us the #1 Most Innovative AI Company in the world. To talk to us or our Conversational AI, please visit liveperson.com.
Contact: Mike Tague, [email protected]
SOURCE LivePerson, Inc.
