Raayi is undergoing major enhancements in line with the UAE’s digital transformation path

Stefan Toubia, Founder and CEO of Raayi, said: “Since launching Raayi, we plan to continue to expand the app’s capabilities to meet the evolving needs of the Dubai community. We are confident that the new features will further enhance interactions and interactions with Raayi and, above all, empower its users. Our primary mission is to help consumers make better and smarter purchasing decisions, a goal reflected in all of these exciting new features. “

The first element of this hub is an enhanced Curations feature. Raayi’s Curations allows users to create and share their lists of recommended businesses across all industries. This feature makes it easy to find must -try outlets in Dubai.

Filling in the Curations function are Expert Write-ups and Users Polls. The Expert Write-ups feature is comprised of Raayi’s expert partners who provide detailed insights on some of the most important buying topics in the emirate. Their goal is to give customers correct and relevant information pertaining to their planned purchases.

Polls, on the other hand, serve as an interactive channel that allows users to share their views on products, services and businesses by ranking them accordingly. This function takes the pulse of the community by allowing users to vote for their preferred business in any of the current polls, ultimately determining which business Raayi users think is the most highly ranked. recommended.

Other deployed features include the Activity Log and the Community Board. Activity Log keeps users up to date about the recommendations of their friends and other people they follow in the app. The Community Board, meanwhile, is a functionality that allows Raayi users to help and interact with each other by posing and answering community-related questions.

Finally, the exciting new My Community feature has been introduced to help personalize the Raayi experience. Under My Community, users can select the people they want to follow, allowing them to filter through Raayi information and see only posts by their friends or people they trust. opinion. It showcases Raayi’s efforts to meet the tastes and preferences of individuals, as well as giving users access to information and opinions from their most trusted network.

Raayi recently added a smart aggregation function that takes reviews from popular sources such as Google and displays them in a feed to streamline and simplify content consumption.

Additionally, aggregated reviews can serve as marketing intelligence, helping companies stay abreast of the latest trends in their industries and compare their performance to their key competitors.

“All of these new features will give Raayi users, customers and businesses convenient unified access to a wider range of content. For customers, this means access to more comprehensive and useful input about various products and services that will help them in their purchasing decisions. Businesses can use these features to easily monitor, evaluate and manage customer feedback. With these new features, Raayi has effectively strengthened its position as a comprehensive hub for crowdsourced recommendations and reviews of businesses across the industry, ”Toubia added.

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