ServiceNow launches new vertical products to advance the “Industry Solutions” strategy-SiliconANGLE

ServiceNow Inc. today advanced its plan to establish a greater foothold in the vertical market, Introduce Suitable for new products of telecommunications providers and financial companies.

The statement was released at the company’s “Digital Knowledge 2020” event, along with new details about the ambitions of its healthcare department.

The publicly traded ServiceNow sells platforms used by companies to manage part of the business involved in providing services. This includes customer-oriented services, such as technical support, and internal services that support the company’s own operations.It turns out that this is a considerable business for ServiceNow: the company 33% increase in revenue In the first quarter.

Bill McDermott, former CEO of SAP SE (pictured) the rope In January, ServiceNow launched “Industry Solution Strategy” To help continue this sales growth. Our goal is to develop special products for key vertical industries on the platform. The new telecommunications and financial products announced today fill a key part of this vision.

For telecommunications companies, ServiceNow will add two new products. ServiceNow telecom service management promises to help providers provide better customer support, and ServiceNow telecom network performance management is a network troubleshooting solution.

ServiceNow is expected to provide the “event correlation function” to diagnose technical problems and automatically repair problems. The company will also support TMForum Open API. TMForum is a telecom industry organization and its open API, which is said to be Rapid adoptionDesigned to make it easier for operators to integrate tools such as ServiceNow into their operations.

Chris Bauschka, ServiceNow’s regional vice president of telecommunications, provided some examples of how the company can assist operators. “Imagine that when a failure occurs, you will immediately receive a text message with information about when to recover and any workarounds you can take,” Boska wrote. Blog post. “If you do contact the customer service center, you will get a quick answer and get an estimated repair time.”

ServiceNow also today shared detailed information about its financial and healthcare plans. For financial companies, ServiceNow is launching a product called ServiceNow Financial Services Operations to help them better handle customer support requests. The product will focus on making it easier for support agents to find records and communicate with other departments.

ServiceNow’s telecommunications and financial products will be available this year. The company plans to take follow-up actions in 2021 to launch healthcare and life science products to help organizations in those regions automate service delivery workflows. ServiceNow said it will continue its product development work under the guidance of consulting giant KPMG LLP as part of the go-to-market partnership announced by the two companies this morning.

Vertical markets have also become a greater focus of other platform participants in the corporate market.For example, Salesforce.com Inc. launched last year Manufacturing Cloud and Consumer Goods Cloud Solutions.Recently, the cloud business of Google LLC in March appointed SAP veteran Lori Mitchell-Keller assumed the position of Vice President of Industry Solutions. Google Cloud CEO Thomas Kurian said that providers Prioritize five major industries As part of an effort to expand its industry-specific value proposition.

Photo: SAP