Trend Micro Joins the Trend Towards Integrated Security Platforms

Trend Micro has launched a new unified cybersecurity platform that it says will make it easier and more efficient for channel partners and customers to view and assess their attacks and risk postures.

Considering its new Trend Micro One as a major step towards integrating security products into a single platform, the company said it will offer its full range of security products to provide, among other things, of “continuous lifecycle risk and threat analysis upon attack. detection, cyber risk analysis, and threat and threat response.”

Trend Micro said it will work with a range of technology partners – including Google Cloud, Microsoft, Okta, Palo Alto Networks, ServiceNow, Slack, Qualys, Rapid7, Splunk, and Tenable – to extract data from their products to enhance customers’ insights and analysis of hidden cyber risks.

“Overall, we connect all of these different products so they can be shared with each other,” said Wendy Moore, vice president of product marketing at Trend Micro.

By putting more security features on one platform, Trend Micro effectively offers end-users a better and simpler way to manage and monitor literally dozens of security-related products. may currently be used by a company for protection, company officials said.

In recent years, channel partners and their customers have increasingly complained about the influx of new security products, offered by a confusing range of vendors, and the difficulty of tracking them to others’ t other platforms.

The main benefit of Trend Micro One for channel partners, Moore says, is that it addresses demand from customers for more and better security products on fewer platforms.

“[Channel partners] are able to provide holistic value to their customers, ”he said.

Paco Lebron, president and CEO of ProdigyTeks, a Chicago-based MSP, said any amount of merger would be welcomed by channel partners and others who he said were “overwhelmed” by so many security sellers and products on the market today.

“Whether it’s a combination or a combination of products, I think it’s great,” he said. “I believe long-term consolidations are beneficial to MSPs.”

Moore said Trend Micro plans to assist solution provider partners with the deployment of its new integrated security platform.

“We’re very, very big on the channel,” Moore said, noting that “99 percent” of Trend Micro’s current revenues come through the channel.

Announcing its new unified platform earlier this week, Trend Micro announced a recent study with Gartner that said security product integration was the wave of the future.

In an interview with CRN, Charlie Winckless, a senior analyst at Gartner and one of the study’s authors, said he has not yet fully evaluated Trend Micro’s new unified platform. But the company is clearly trying to meet the need for more integrated and integrated security systems, he said.

“They’re definitely trying to create efficiency,” he said. “They’re trying to make it easier to use.”

But Dror Liwer, co-founder and chief marketing officer at Coro, a New York-based vendor of cybersecurity technology, questioned whether Trend Micro actually made the kind of useful “all in one” cybersecurity product that he says businesses and organizations want and need it. .

“TrendMicro One is an amazing cloud security platform, but far from being an all-in-one” system because of its reliance on other vendors ’data and what he describes as gaps in the scope of its security, Liwer says, the company has developed what he calls a simple, easy to use “all in one” security platform.

In a statement, Kevin Simzer, COO of Trend Micro, said his company is proud to have partnered with other companies to develop a more unified and effective security platform for customers.

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