The ASEAN edition of the World CX Summit is scheduled to take place almost to explore the future of CX by re-engineering and re-inventing innovative strategies, tech trends, and possibilities in CX. The Summit will focus on the importance of digital innovation and how it can be applied to all aspects of a business to change the way customers interact. The event will bring together leaders who are shaping how businesses approach customer experience and emerging technologies.
Occurs in 24 March 2022, the event will virtually gather CX stakeholders from across the region. #TresconCX will feature keynotes from thought leaders, industry experts, private networking sessions, secure audio-visual conferences, private meetings and more from thought leaders in ASEAN.
ASEAN countries, over the years, have seen innovation -driven economic growth, of which CX is the new battlefield. This is an area that is often overlooked in the career to develop new products that can make a difference in customer satisfaction, loyalty, and repeat buying and customer retention. The reports suggest that customer experience is one of the top priority lists for ASEAN businesses in a post-pandemic world.
These businesses today aim to provide better CX to increase customer satisfaction and lifelong value of their brand; improve customer engagement, satisfaction, and retention; improve conversion rates; improve return on investment or ROI in marketing, and most important of all – improve brand loyalty, advocacy, and reputation.
To address these concerns, the World CX Summit will feature renowned experts such as:
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Raymond TanDirector of Customer Responsiveness Department Ministry of Manpower, Singapore; -
Nate BrownChief Experience Officer, Officium Labs, US; -
Janelle EstesChief Insights Officer, UserTesting, US; -
Michelle HuffChief Marketing Officer, UserTesting, US; -
Evan TanuhardjaHead of Presales APAC, LivePerson, Sydney, Australia; -
Alicia CalinCustomer Workflows Solution Lead, Asia, Servicenow; -
Veda MenonHead of Sales, ASEAN, Uniphore; -
Shivakumar GanesanCo-founder, and CEO, Exotel, India; -
Ashlyn RodriguesHead of Customer Success, Global Clients APAC, LinkedIn Singapore; -
Avis EastealHead of Consumer, LUXASIA, Singapore; -
Lau Yin MayoGroup Chief Marketing at Customer Experience Officer, Malaysia Airlines Berhad, Malaysia; -
Sonali VermaHead, Customer Experience and Innovation, Regional Bancassurance, Manulife Asia, Singapore; -
Mary DrumondChief Marketing Officer, Worthix, US; -
Chatrudee NgamvalairattEVP, Customer Experience Management, Bank of Ayudhya – Krungsri, Thailand at -
Sarah MathewsGlobal Head of Destination Marketing, TripAdvisor APAC, Hong Kong -
Harish Agarwala, Head of Customer Experience Strategy for SEA, India and HK, Qualtrics to name a few.
World CX Summit-ASEAN will cover current topics including accelerating digital transformation, changing customer habits, the art and science of using data, automating contact centers, building a future-ready organization using cloud, digital experience platforms, navigating changing customer expectations and much more.
“We are on the threshold of implementing a new digital customer experience that is transforming customer service delivery, as organizations increasingly become data-driven and analytics-led organizations that understand how to use future-tech to deliver a world-class customer experience, “ sabi Mithun ShettyCEO of Trescon.