Services Now, the era of smart workflow has arrived: ImpresaCity.it

On the eve of an important date Knowledge 21, this ServiceNow Annual User Conference, Check if you have a shape it goes without saying From tomorrow, May 11th, digitization will start, as usual, there will be news there, Orchestrated by the #1 ranked Bill McDermott (Bill McDermott), ImpresaCity took the opportunity to ask a few questions Cathy Mauzaize, Vice President of Emea South Starting in mid-March, the California company has provided a platform for managing digital workflows.

Changes taking place

The first question is actually mandatory and involves Major changes in the company more than a year after the pandemic began, From the perspective of ServiceNow privileges so to speak.

“Covid-19 has accelerated the importance of digital transformation, not only as a means to address the damage caused by the pandemic, but also as a tool for building stronger, more efficient and resilient enterprises for the future.“At the beginning of Cathy Mozaiz, emphasize this point”This change has also led to an epoch-making shift in corporate spending priorities, leading companies to use their revenues for efficiency and innovation.According to our recent work survey, Covid-19 has reduced the company’s operating expenses by 88%, freeing up resources for innovation, resilience, recovery and growth“.

Not only: “Even if the trend is finally over, creating a hybrid and distributed way of working to provide services to customers and employees is likely to become “the norm.” For companies that successfully saved costs during Covid-19, it is time to reinvest in digital infrastructure and processes to create new business models and provide outstanding digital experiences for employees and customers. Many companies have benefited from the market recovery and are experiencing a surge in business. Previously, due to the uncertainty of the situation a year ago, many balance sheets were frozen or cut.“, Preface Cathy Mozazze.


Cathy Mauzaize, Vice President of Emea Sout di ServiceNow

L’ora del low code

The next question is about The main innovation of the Now platform, the beating core of the ServiceNow solution, The latest version of which is called Quebec, which went on the market a few months ago. “The Now platform has never been so smart“Emphasis, Emea South, Vice President of ServiceNow, explained”Able to unify the systems, islands and processes in the business workflow, quickly deliver value and create extraordinary experiences for customers and employees“. Detailed, “The most important innovation in the Quebec version is Creator workflow, Which allows each employee to use low-code tools for large-scale innovation and easily run applications in the workflow“Continue Cathy Mozaiz, emphasize this point”From vertical applications to mission-critical and cross-enterprise applications, Creator Workflows puts the power of automation in the hands of the company and employees.” In addition, “This release includes two new products: Application Engine Studio, To accelerate large-scale application development through a fast, intuitive, and guided low-code interface, allowing people with no coding experience to collaborate and build applications, and App Engine template It allows teams to access predefined workflow templates, so developers at all levels can build applications faster without having to start from scratch“.

But there is more:”The Quebec version also introduces powerful new native AI functions, enabling employees to work smarter, easier, and more efficiently anytime, anywhere, so that they can focus on high-value tasks.Finally, using a single platform and a unified data model, Quebec enables customers to continuously monitor and optimize business processes to proactively identify and avoid bottlenecks, and enable employees to work more dispersedly, thereby shortening the time to value“, La Conta Cathy Mozaiz.

Business prospects

Finally, look at the prospects Every service business is now nell’area Emea“We are redoubled our efforts in Europe, Middle East and Africa, Rivera Cathy Mozaiz,”Focus on having a positive impact on our customer and partner ecosystem to ensure they are successful and prepared for growth. We are also developing our business. Having excellent talents in each field is the key to our expansion plan, and we will continue to invest in this direction throughout the region.Our expansion is part of ServiceNow’s broader goal of facing the future of global business and continuing to create value for customers“. As for this year, ServiceNow has “The beginning of 2021 is another extraordinary quarter, demonstrating an incredible balance between growth and profitability“Explain Cathy Mozaiz, emphasize this point”Europe, the Middle East, and Africa are particularly strong, with the participation of the CEO opening new gears. In addition, we are seeing increased demand in all industries, including financial services, because EU banking regulations require companies to fully understand their business while managing risks.“. In short, “Our team is committed to all aspects of work and is committed to achieving and exceeding US$10 billion in revenue. ServiceNow has 14,000 employees and is committed to bringing continuous innovation to every business. For example, in the past 18 months alone, we have doubled the functionality of the platform. 2020 has shown Providing people with the right productivity tools is critical to success, especially in a distributed work environment“, Cathy Mauzaize concludes.

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